Since the outbreak of COVID-19 in 2019, the e-commerce market has changed in a million ways, some people are away from the red sea killing, layout of a new blue sea platform; some people grasp the market opportunity to create wealth myths in the subcategories.
Relevant data show that with the strong economic growth in Southeast Asia, all kinds of outdoor sports are gradually moving towards mass, outdoor camping has become the first major category, and professional vertical camping sellers have also become Lazada’s super sellers, with monthly sales of more than $30000!
Camping, cycling, fishing, aerobic equipment, fitness accessories are the top five categories in Southeast Asia. Among them, due to the easing of the epidemic in some countries, the camping category has risen significantly.
Camping merchandise is a large category that covers several aspects of people’s food, shelter, use and clothing. Among them, according to lazada, tents, sleeping tools, lighting, camping kitchenware, camping furniture, backpacks, first aid supplies are the key categories and business opportunities.
In terms of country distribution, Thailand and the Philippines accounted for almost 55 % of total sales in the camping category.
Camping-related products will also see continued growth.
